At least in this case, I think the difference is important, too.I agree, they aren't extremely different.
But @1137 seems to think there's a difference that is important.
Tom
When I first saw the billboard, I thought it was obvious that they were reaching out to people who were already atheists; some of the reactions in this thread make me realize that some people see it differently.
So I guess there are two interpretations of the billboard's message:
"Hey, atheists! You don't have to be so unhappy. We can help you!" - not proselytizing
Or...
"Hey, theists! Being an atheist in Nebraska is awesome! Become one!" - proselytizing (sorta)
I think the first interpretation is the most obvious, but I realize that accepting it can mean confronting some uncomfortable truths for the typical theist who sees it while driving by:
- atheists exist in your community... in numbers large enough to make a billboard worthwhile.
- the religious establishment that you're part of is making those atheists unhappy.
On top of that, those who feel more tolerant and welcoming than the average adherent of their religion have to recognize something else as well: these closeted atheists that they know and interact with don't feel comfortable or safe enough to come out to them.
It's difficult and uncomfortable for someone to admit "yes, the religion I love is making people I care about miserable and yes, I may very well be contributing to the problem personally."
It's ridiculous to think that Nebraska atheists really think that the best way for Nebraska Christians to get "the good life" is to stop being Christian -and alienate themselves from Christians in the process - in a place where Christians control most of the jobs, business opportunities, political opportunities etc. ... but this idea may be easier to swallow than the uncomfortable alternative.
That's how I see it, anyhow.