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Gun store criticized for "Back to School" advertisement -- "Shoot Now, Pay Later"

Discussion in 'North American Politics' started by Stevicus, Aug 13, 2019.

  1. Stevicus

    Stevicus Well-Known Member
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    Valley gun store criticized for “back to school” wording in promotion

    The store is called Tombstone Tactical.

    The store owner apologized and said he wasn't encouraging violence.

    Actually, it was the phrase "shoot now, pay later" which struck me even more.

    I think it's a manifestation of the wide chasm of opinion on this issue.
     
  2. tytlyf

    tytlyf The Mind's Eye

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    Lot's of people with no common sense and mental illnesses in America.
     
  3. columbus

    columbus Conservative Catholic from Hell

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    Since the point to advertising is getting attention, I'd say it worked.

    You're now advertising for Tombstone Tactical on RF. Brilliant marketing on their part.
    Tom
     
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  4. Revoltingest

    Revoltingest Greased up & ready for action!
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    That's definitely not PC.
    But back in my high school, starting up again in September
    meant new rounds of practice & competition for our rifle team.
    Gun fearful people don't understand that there are other perspectives.

    We were the least violent of all sports teams.
    No chasing, hitting, grappling or injuries.
     
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  5. Epic Beard Man

    Epic Beard Man Bearded Philosopher

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    Really done in poor taste. Regardless of the intent, some people need to think about their catch phrases before they decide to make it public.
     
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  6. BSM1

    BSM1 Who's a good boy?

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    What? They didn't have full contact skeet shooting in your school?
     
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  7. Stevicus

    Stevicus Well-Known Member
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    Well, I didn't really mean to do that. I just thought there was some irony to it.
     
  8. columbus

    columbus Conservative Catholic from Hell

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    I agree with you.
    But Tombstone Tactical already knew that you and I weren't potential customers. They had no reason to care about our opinions.

    Doubtless the people who they consider prospective customers have different views. The advertising industry is hardly a benchmark for good taste.
    Tom
     
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  9. Revoltingest

    Revoltingest Greased up & ready for action!
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    Too spendy compared to smallbore rifles.
     
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  10. Audie

    Audie Veteran Member

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    I think that we have a manifestation of how everyone
    is so freaking touchy and sensitive, trying to turn
    everything said into something it is not intended to be.

    See "infested" as now being a racist term.

    Honestly, people in America!
     
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  11. 9-10ths_Penguin

    9-10ths_Penguin 1/10 Riboflavin
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    It seems especially tone deaf for a gun store to have a back to school sale.
     
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  12. 9-10ths_Penguin

    9-10ths_Penguin 1/10 Riboflavin
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    ... until it comes time to renew their lease.
     
  13. columbus

    columbus Conservative Catholic from Hell

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    What does their advertising have to do with it?

    If they pay their rent reliably I doubt that their landlord will trade them for a women-owned competitor to Starbucks, no matter how politically correct that might be.
    Tom
     
  14. 9-10ths_Penguin

    9-10ths_Penguin 1/10 Riboflavin
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    What I was getting at is that any business needs to rely on public goodwill occasionally.

    If their presence drives other tenants away from the big box plaza where they're located, this will become an issue for their landlord when it's time to renew their lease.

    If they apply for a rezoning, it'll go a lot smoother if they don't have protestors showing up at the public meeting.

    Even in the firearm community, it could cause issues. What if they want a booth at a gun show, but the organizers are worried that allowing the people who did a "back to school" gun sale will reflect badly on the show overall?

    "I have my customer base; screw everyone else" doesn't work as a strategy indefinitely.
     
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  15. Saint Frankenstein

    Saint Frankenstein ᛘᛁᛏᚾᛁᚴᚼᛏ᛫ᛋᚢᚾ
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    This has nothing to do with mental illness and I'm sick of that phrase being thrown around. It just serves to demonize people with mental illness. This was just some idiot who wasn't thinking clearly.
     
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  16. columbus

    columbus Conservative Catholic from Hell

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    You must be Chinese or Canadian or something.
    Tom
     
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  17. Nakosis

    Nakosis crystal soldier
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    Having a different mind set, I'd think nothing of it. However the media has created a mind set in a vast number of people that this phrase will always be associated with something sinister.

    Appealing to the "right" audience requires that one takes this alternate mind set into consideration.
     
  18. Curious George

    Curious George Veteran Member

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    I wouldn't have read that into it, had it not been pointed out.

    Shoot now pay later would seem, to me, to encourage people to buy guns that they can go shoot for recreation or hunting and worry about the bills later. Back to school sale would imply that they were having a sale for people during the back to school shopping season (with the target audience being kids or parents).

    I can see how the advertising is problematic, and it appears that the owner does also. Though again, I wouldn't have given a second look had someone not made a fuss.
     
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  19. Epic Beard Man

    Epic Beard Man Bearded Philosopher

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    I can't BELIEVE WE AGREE
     
  20. A Vestigial Mote

    A Vestigial Mote Well-Known Member

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    Honestly, I don't see the big problem. I got what the store-owner was going for, right out of the gate, and wouldn't have connected the use of language to school shootings. I expected something much, much worse with the extent to which the people in quote from the article were apparently "appalled" by it.

    And wouldn't it be ironic if even one of these perpetrators of mass-shootings had cited as part of their beef with people/America/politics that people take this "political correctness" stuff too far. It is over-reactions like this that have me wondering if they don't hurt things more than they "help." Though I honestly don't know what "help" could possibly be done by advertising using some other set of commonplace words and phrases, or just taking this advertising down in general.

    Does anyone seriously think that someone who was "on the fence" about committing a mass-shooting would be pushed over the edge by reading this advertising? And if not, then what the hell is/was anyone worried about?
     
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