Tell you what IS creepy about Amazon.
Every time I try to buy something from them, they say they want to give me a "free trial" of Amazon Prime. They try so hard to do this that these days I have to read the small print really carefully, before I confirm payment, to make damned sure I am NOT accidentally signing up to Prime. And they keep altering the way they present this sodding "free trial", too. On the latest thing I tried to order, I carefully de-selected the Prime option, only to be told, at the confirm stage, that I was nonetheless being given a free trial of the bloody thing. So I cancelled the transaction.
I know what their game is: they hope I'll accidentally select it, will forget to cancel it (which they make as hard as possible to do, naturally) and won't notice them siphoning £7.99 per month out of my bank account ad infinitum, for doing F-all.
I barely use Amazon, and this chicanery makes me even more determined to use them as little as possible.