Where are all the copy cats killers getting the same basic ideas for mass shootings, so we get this sudden cluster of similar events? Does this occur in a random vacuum ? Or is the media's propensity to dwell on and amplify negativity, part of the copy cat problem? If more attention was given to achievement, instead of negativity, the trend might reverse. When the media decides it is time to look for a new tragedy, then the hot potato is dropped and this will get better.
The media, in its attempt point the finger of blame, shows would be copy cats how to do it with firearms. The media benefits by helping to make news that sells soap. Fake news and propaganda news is not new. This is part of the recipe for the deception used to lead news cycles; collusion delusion, thereby making nothing appear like a huge problem.
Who benefits by these strings of tragedies? A law abiding gun owner does not benefit by this negativity being pointed at them. They are assumed guilty by association. Political parties may benefit by this, using it as a pretense to push an agenda issue. The fake news media definitely benefits. We need to go after the instigators who lead others into copy cat bad judgement.
The analogy is say the news media decided to harp upon car accidents in their quest for blood lust and to push an agenda. Automobile manufacturers do not benefit by this, even though auto are featured. They are placed in a defensive position trying to get common sense into a news cycle, which is driven by self serving media hysteria. Politicians can benefit by telling everyone, what they wish to hear, based on a team effort with the media. Now you can shake down auto manufacturers.