That tries to make religion stupid through a lack of understanding of the metaphors...
For example: Satan means an accuser, and devil means a slanderer, these do rule over Hell metaphorically, as there are tons of mockers, and scoffers in Hell.
If we study the Hebrew texts, the Pit is a place below Sheol:
Isaiah 14:15 Yet you shall be brought down to Sheol, to the depths of the pit.
Proverbs 1:12 Let’s swallow them up alive like Sheol,and whole, like those who go down into the pit.
Isaiah 38:18 For Sheol can’t praise you. Death can’t celebrate you. Those who go down into the pit can’t hope for your truth.
The Bible Says Hell is a Place Located Under the Earth: An Atheists' Myth
In my opinion.