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KFC asks Pope to bless new fish sandwich
www.msnbc.msn.com/id/17276043/ Company hopes ‘Fish Snacker’ sandwich will be popular during Lent LOUISVILLE, Ky. - For years, anything produced by KFC had to meet the standards of Colonel Harlan Sanders. For its new product, the fried chicken chain is seeking a higher endorsement. KFC has asked Pope Benedict XVI to bless the Fish Snacker Sandwich, a Lenten addition to the chain’s Snacker sandwich line. KFC sent the Pope a letter earlier this month, asking him to bestow a blessing on the sandwich. While the sandwich is being marketed generally, John O’Reilly, chief marketing officer for KFC, said the sandwich should prove especially popular on Friday’s, when Catholics traditionally don’t eat meat in the 40 days leading up to Easter Sunday. “This is the first time KFC has ever served fish nationally, and we believe that the new sandwich could make it easier and more affordable for Catholics to observe the tenets of their faith,” KFC President Greg Dedrick wrote in a letter to the Pope. The letter also offers Pope Benedict XVI a taste of a fish snacker sandwich. Laurie Schalow, a spokeswoman for Louisville, Ky.-based KFC, said the Vatican confirmed receiving the letter and the company is hopeful for a response in the next week. The sandwich is made of Alaskan Pollock, the largest food fish resource in the world and a fish commonly used to make breaded and battered fish products. It comes with tartar sauce and is served on a sesame seed bun. KFC is owned by Louisville, Ky.-based Yum Brands Inc., which also owns seafood outlet Long John Silver’s. Schalow said the sandwich shouldn’t put KFC and Long John Silver’s at odds. “The reason we decided to do this is our consumers showed an interest,” Schalow said. “Long John Silver’s sells fish 365 days a year.” KFC, which has 5,500 restaurants around the country, test marketed the sandwich last year and the reviews were good, so the decision was made to sell the item nationally, Schalow said. The sandwich will remain on sale only during Lent, she said. The Snacker sandwiches, first introduced in 2005, include chicken, buffalo chicken, cheese and honey barbecue. They are smaller sandwiches aimed at customers who eat while on the go. www.msnbc.msn.com/id/17276043/ Company hopes ‘Fish Snacker’ sandwich will be popular during Lent LOUISVILLE, Ky. - For years, anything produced by KFC had to meet the standards of Colonel Harlan Sanders. For its new product, the fried chicken chain is seeking a higher endorsement. KFC has asked Pope Benedict XVI to bless the Fish Snacker Sandwich, a Lenten addition to the chain’s Snacker sandwich line. KFC sent the Pope a letter earlier this month, asking him to bestow a blessing on the sandwich. While the sandwich is being marketed generally, John O’Reilly, chief marketing officer for KFC, said the sandwich should prove especially popular on Friday’s, when Catholics traditionally don’t eat meat in the 40 days leading up to Easter Sunday. “This is the first time KFC has ever served fish nationally, and we believe that the new sandwich could make it easier and more affordable for Catholics to observe the tenets of their faith,” KFC President Greg Dedrick wrote in a letter to the Pope. The letter also offers Pope Benedict XVI a taste of a fish snacker sandwich. Laurie Schalow, a spokeswoman for Louisville, Ky.-based KFC, said the Vatican confirmed receiving the letter and the company is hopeful for a response in the next week. The sandwich is made of Alaskan Pollock, the largest food fish resource in the world and a fish commonly used to make breaded and battered fish products. It comes with tartar sauce and is served on a sesame seed bun. KFC is owned by Louisville, Ky.-based Yum Brands Inc., which also owns seafood outlet Long John Silver’s. Schalow said the sandwich shouldn’t put KFC and Long John Silver’s at odds. “The reason we decided to do this is our consumers showed an interest,” Schalow said. “Long John Silver’s sells fish 365 days a year.” KFC, which has 5,500 restaurants around the country, test marketed the sandwich last year and the reviews were good, so the decision was made to sell the item nationally, Schalow said. The sandwich will remain on sale only during Lent, she said. The Snacker sandwiches, first introduced in 2005, include chicken, buffalo chicken, cheese and honey barbecue. They are smaller sandwiches aimed at customers who eat while on the go.
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"DIS YOUS THINK I CAME UP THE LAGAN IN A BUBBLE?" |
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#2
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Fish is lenten? Well, not for us and I'm surprised to hear that it is for RCs too, though I know plenty of them who don't fast at all but just 'give something up'.
I have heard from Greek friends that over there MacDonalds does a MacLent menu due to the huge demand for it - goodness knows what that means. Can you imagine a MacDonald's with no meat, fish, dairy or olive oil (I'd add alcohol but MacDonald's here is unlicenced - they sell beer in Romania, though)? What would they give you? A bun with lettuce in it? James
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Doamne Iisuse Hristoase, Fiul lui Dumnezeu, miluieşte-mă pe mine, păcătosul. |
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#3
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Quote:
They're launching the McChristburger later this year. Once eaten, the diner finds that it's mysteriously risen again. Much like the rest of their range. |
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#4
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Quote:
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I love you when you bow in your mosque, kneel in your temple, pray in your church. For you and I are sons of one religion, and it is the spirit. Kahlil Gibran |
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#5
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I thought eating meat on Friday wasn't a sin anymore
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THE CAKE IS A LIE
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#6
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Correct.
"Sister Mary Ignatius Explains It All For You" Quote:
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“I have as much authority as the Pope, I just don't have as many people who believe it.”When Willie Nelson prays, he prays to Stevie Ray Vaughn. |
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#7
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No wonder their food makes my guts feel like they're being ripped out - my heathen soul is being burned up from the inside with holy vengence!
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#8
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Quote:
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THE CAKE IS A LIE
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#9
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No, that'll be the Hades Sauce (10 pence per sachet or free if purchased with a McLast McSupper - serves 13).
Last edited by Phil Lawton; 08-06-2007 at 09:33 AM. |
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#10
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